7 Ways To Build Your "Traffic Funnels"
Published: Wed, 03/31/10
Memo To:
Re: How To Build Traffic Funnels
Hello,
Marlon here.
Imagine this...
You wake up in the morning and check your control panel. You see
that overnight you got 5 subscribers from your organic seo, 10 from
your ppc, 13 from your affiliate network, 3 from my new method
(see #2 below), 5 from ad swaps and 7 from give aways.
Hows THAT for a good way to wake up in the morning?
Introducing the concept of "Traffic Funnels" ....
I met an extremely bright guy on the Warriors Forum named Daniel
Tan.
And Daniel published a new WSO about his method for coming up
with little "traffic funnels." I'm sure others have used this
term but it's a great one so I'm using it in this article.
A traffic funnel is a little automated or semi-automated system
you set up that feeds traffic to an offer page or email capture
page.
Here are 7 you can use, including one brand NEW one.
1. Content network
The downside of Google is if you build your whole business on their
traffic you can be out of business overnight. Of course, if you
build a LIST as you should, you'll NEVER truly be out of business
overnight because you have your list.
Anyway, the GOOD NEWS is that the content network is about 100X
less complicated than Google search and there's tons more traffic
available for cheaper.
You DO have to prune your campaigns DAILY. You can't just sit on
them. However, you CAN outsource this using outsourceplan.com
which is my affiliate link to the brilliant system John Jonas
invented and is what I used to hire MY filipina who is awesome.
Here's the formula:
Banners or ads on content network ==> Simple ECP ==> Emails
ECP = Email Capture Page or a name squeeze. Same thing. But since
you don't have to worry about quality score you can use a really
SHORT and simple ECP. I call it a SFECP. Short Form Email Capture
Page.
If you saw my keyword rockstar webinar with the great Joel
Peterson, you know you CAN get penny clicks on the content network
if you really work at it.
2. The NEW METHOD
OK, I had to get this in there.
It's a new way to build your traffic funnel that is very clever,
cheap to implement and not complicated.
http://www.marlonsanders.com/buildlist
You use this method to get HIGHLY targeted people onto your list
then you go into email marketing mode. And if you need help writing
emails, my Ateam members have FREEBIE access each month to the
Push Button Emails Software.
A lot of Ateamers don't realize they get FREEBIE access to this
software that is normally a monthly fee.
3. AD SWAPS
Daniel Tan's WSO is about how to do ad swaps. Jit Uppal has a great
free video on how to do em. In fact, he built his WHOLE business
using ad swaps. He's like the ad swap KING.
All you do is go to the Warriors joint venture forum once you have
250 people on your list and offer to do an ad swap.
This is an easy way to build your list FAST.
4. Give aways
If you're a newbie, writing a little 10 page report you give
away in what are called "give aways" is a good way to get started
in the biz.
Lee McIntyre used these in the beginning to build his list.
I'll try to talk about these in an upcoming Ateam call.
5. Postcard mailings to rented lists
Yes. You use postcards to rented mailing lists to send people to
your squeeze page. Some guys are doing this successfully.
I plan to test this out and report on it.
6. Organic SEO
I had a LONG TALK yesterday with Terry Dean who gave me all kinds
of insights into how he kicks it in the search engines.
Terry has a pretty Evergreen strategy and so far hasn't been hit
by any Google slaps. The KEY is he provides good quality
content. Even his outsourced writer (20 hours a week) does good
quality articles.
7. Affiliate program
My FAVORITE way. You have to be more aggressive than you used to
be and visitor value is everything.
The KEY is to get these working and then outsource them to get
as much on autopilot as you can.
I'm becoming a believer in the Multiple Traffic Funnel theory.
Best wishes,
Marlon
PS: If you haven't checked out the new offer at:
http://www.marlonsanders.com/buildlist
Go there now...it's pretty slick and is something you haven't
seen before.